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Seller calendar

What to list, what to source and what to plan, month by month, for the UK, France and Spain. Seasonal patterns from the shops and the calendar, not promises: your own sales are the best guide.

Works with Google Calendar, Apple Calendar and Outlook. Generated when you click, for the next two years. Nothing to sign up for.

  1. January

    • List

      Unwanted Christmas gifts

      List gifts you won't use while they're still boxed and new. Plenty of buyers look for January bargains, and unopened items photograph well.

    • Plan

      Self Assessment deadline

      If you need to file a UK tax return, online returns are due by 31 January. Keep your sales, costs and receipts together; the profit page can help.

    • List

      New year, new kit

      Gym wear, trainers, yoga mats and home fitness kit get attention from people starting resolutions. List them early in the month.

  2. February

    • List

      Valentine's Day

      Jewellery, sealed fragrances, accessories and date-night outfits. List in the first week of February so they arrive in time.

    • List

      Ski and snow gear

      Ski jackets, salopettes, goggles and thermals around the winter holidays. List before the half-term and February breaks.

  3. March

    • Source

      Spring clean sourcing

      People declutter as the days get longer, so markets, car boots and local selling groups fill up. A good month to restock.

    • List

      Mothering Sunday

      Mothering Sunday falls in March or early April. Gift-worthy items, jewellery, candles and homeware do well listed a couple of weeks ahead.

    • Source

      Car boot season

      Outdoor car boot sales start up again as the weather improves. Go early for the best finds and check items carefully before you buy.

  4. April

    • Plan

      UK tax year ends 5 April

      Note your totals for the year: sales, costs and mileage. Handy whether or not you need to file.

    • List

      Garden and outdoors

      Garden furniture, tools, barbecues, bikes and camping gear as the weather warms. Clean them up and photograph them outside.

    • Source

      Source winter kit cheaply

      Ski and winter gear often goes for less once the season ends. Buy now, store it and list it again in autumn.

  5. May

    • List

      Weddings and celebrations

      Wedding, christening and communion season: guest dresses, suits, shoes and fascinators. In Spain, communions are mostly in May.

    • List

      Festival season prep

      Tents, wellies, bucket hats, rain ponchos, power banks and festival outfits. List from May, before the big summer weekends.

  6. June

    • List

      Festival season

      Peak weeks for festival and camping gear. After the season, the same items are often easy to source again cheaply.

    • List

      Summer wardrobe

      Swimwear, sandals, linen, summer dresses and sunglasses sell when the weather turns warm. Photograph them in daylight.

    • List

      Father's Day (UK and France)

      The third Sunday of June in the UK and France. Watches, gadgets, tools, sports gear and menswear.

  7. July

    • Plan

      Summer holidays

      Luggage, travel gear and kids' outdoor toys. Many buyers and sellers are away, so it's a good time to catch up on photos and plan your stock. Use holiday mode if you go away.

    • List

      Back to school starts early

      Parents start shopping for uniforms, school shoes and bags in late July. Get them listed before the rush.

  8. August

    • List

      Back to school

      School uniforms, shoes, bags, calculators and stationery, plus kit for students heading to university. Interest peaks in August.

    • List

      Autumn early birds

      Some buyers plan ahead: start listing coats, knitwear and boots in late August.

  9. September

    • List

      Coats, knitwear and boots

      As temperatures drop, warm layers move. Puffer jackets, wool coats, jumpers and boots are worth listing now.

    • List

      Students moving in

      Kitchenware, bedding, desk lamps and small furniture for students setting up their rooms.

    • Source

      Source Halloween now

      Pick up costumes, decorations and fancy dress before October, so they're listed when people start searching.

  10. October

    • List

      Halloween

      Costumes, decorations and fancy dress, especially in the UK and Spain. List by early October: interest drops sharply after 31 October.

    • Source

      Source for Christmas

      Toys, games, consoles, gift sets and branded items. Buy now while there's time to clean, test and list them.

  11. November

    • Plan

      Black Friday

      Black Friday falls at the end of November and shoppers are looking for deals. Sending offers to people who liked your items or running a small promotion can help; don't cut so deep that you lose your profit.

    • List

      Christmas gifting

      Gift-worthy items: toys, games, branded clothing, accessories, books and homeware. List early and say clearly when you can post.

  12. December

    • List

      Party season

      Party outfits, sequins, Christmas jumpers and accessories in early December.

    • Plan

      Last posting dates

      Check your couriers' last recommended posting dates before Christmas and mention them in your listings so buyers know what to expect.

    • Source

      Unwanted gifts from 26 December

      From Boxing Day, unwanted gifts start appearing online. Be ready to list your own and to spot good buys.

General seasonal advice, not a guarantee of demand or prices. Dates such as school terms, sales periods and courier cut-offs vary by region and year, so check the official dates where they matter.