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How to sell LEGO on eBay and Vinted

LEGO buyers are usually collectors, parents or builders after a specific set, so they search by set number and care most about whether it is complete. A clear answer to "is anything missing?" does more for your listing than any amount of description.

What buyers check

  • The set number (usually four to six digits, printed on the box and the instruction booklet).
  • Whether the set is complete, and if not, exactly which pieces or minifigures are missing.
  • Which minifigures are included and whether they are the originals for that set.
  • Whether the instructions and box are included, and their condition.
  • Genuine LEGO bricks rather than compatible or copy bricks (every genuine brick has LEGO stamped on the studs).
  • Condition of the pieces: scratches, bite marks, yellowing of white and grey parts, stickers peeling or not applied.
  • Whether it is built, part-built or bagged, and whether it comes from a smoke-free or pet-free home if you can honestly say so.

Photos to take

  1. The whole set built, front and back, on a plain background.
  2. All minifigures lined up, front and back, with accessories.
  3. The box (all sides if it has one) and the instruction booklet cover showing the set number.
  4. Close-ups of any stickers, printed tiles or special parts buyers look for.
  5. Any flaws: yellowed pieces, cracks, sun fading, missing stickers.
  6. For bulk lots, a spread-out shot of the bricks plus a close-up showing the LEGO stamp on studs.
  7. Sealed sets: all six faces of the box and close-ups of the seals.

The photo station's shot checklist ticks these off as you go, and it works on your phone.

Open the photo station

What to put in the title

  • Start with LEGO and the theme (Star Wars, City, Technic, Friends).
  • Add the set number and the set name exactly as printed.
  • Say whether it is complete, sealed, or how many minifigures are included.
  • Add box and instructions if you have them.
  • For bulk lots, give the weight in kg rather than a guessed piece count.

Example title

LEGO City 60198 Cargo Train Complete with All Minifigures, Instructions and Box

Words buyers search for

  • LEGO
  • set number
  • complete
  • sealed
  • retired
  • minifigure
  • instructions
  • boxed
  • bulk lot
  • Technic
  • Star Wars
  • City

Measurements and details to include

  • Set number and name, checked against the instruction booklet.
  • Piece count only if you have checked it against an official inventory, otherwise say "checked against the instructions" or leave it out.
  • Number of minifigures and which ones.
  • For bulk lots, the weight in kg weighed on kitchen scales.
  • Built size if it is a display piece, in cm.

Describing condition

  • Say how you checked completeness: built from the instructions, or checked against an online parts list.
  • List missing pieces by colour and description, for example "missing 1 dark grey 1x2 plate".
  • Mention yellowing, scratches or chewed pieces plainly and show them in photos.
  • Say whether stickers were applied, unapplied or missing.
  • Sealed means the factory seals are unbroken. If the box has been opened, call it opened, even if the bags are still sealed.
  • Box condition is separate from set condition: describe dents, creases and fading on the box separately.

Where it tends to sell

eBay tends to suit LEGO well: collectors search by set number, and item specifics let you record the theme, set number and whether it is complete or sealed.

Vinted can work for smaller sets, minifigures and kids' bundles, especially for parents shopping alongside clothes. Bulky or heavy lots need checking against the parcel size limits first.

Bulk loose bricks sold by weight are popular with builders on both platforms; be clear that it is a mixed lot and not complete sets.

Packing and postage

  • Take built sets apart into sub-assemblies or bag them by section; built models rarely survive the post intact.
  • Bag minifigures separately and pack them in the middle of the box.
  • Flatten nothing: put the original box inside a larger outer box, as the printed box is part of what collectors pay for.
  • Fill gaps so nothing moves when you shake the parcel.
  • Weigh bulk lots after packing, as bricks are heavier than they look. Check the size and weight on the postage guide before you list.

Not sure which parcel size you need? Check the postage size guide.

Common mistakes

  • Calling a set complete without checking it piece by piece.
  • Mixing in non-LEGO compatible bricks without saying so.
  • Guessing the piece count of a bulk lot instead of giving the weight.
  • Leaving out the set number, which is what most buyers search for.
  • Posting a built model in one piece.
  • Saying "retired" without checking that the set is no longer sold.

Questions

How do I check if a LEGO set is complete?
Build it using the instructions, or compare the pieces against the parts inventory for that set number in the instruction booklet or on LEGO's own instructions site. Note anything missing in the listing.
Should I sell minifigures separately?
Some sellers do, but say clearly in the set listing which minifigures are and aren't included. A set described as complete should include its minifigures.
Is it worth selling a bulk lot of mixed bricks?
Mixed lots are a good way to clear incomplete sets. Weigh them, say they are mixed and incomplete, and remove any non-LEGO bricks or mention them.

Ready to list it?

Snap a photo and SnapFlip spots the item, suggests a price range and writes the title and description for you to check.

Free tools that help

These guides give general tips only. We don't quote prices because they depend on the item, its condition and demand. eBay, Vinted and the carriers change their rules, so check their own help pages before you list or post.